The Simplist: A Journey of Wonder
The Simplist’s story has unfolded gradually, shaped by meaningful collaborations, unexpected moments, and shared values. The wisdom of many has enriched our journey
From the start, our focus has been on supporting human health through carefully crafted products and creating positive environmental outcomes. Every product we create is a reflection of a collective spirit—one that values simplicity, sustainability, and a more mindful way of living.
We work with universities and organisations to advance scientific research, deepen understanding, and support innovation in natural health care.
We encourage the integration of these powerful plants into everyday wellness routines, for their role in preventative health and holistic care. By prioritising sustainable, nature-based remedies, we aim to support both personal well-being and the health of our environment.
The Simplist: Looking after the environment
The plants we use in our product range are carefully chosen for their remarkable ability to thrive in even the most challenging conditions, such as overgrazed and degraded soils. These hardy plants help to minimize water evaporation, reduce soil erosion, and restore soil health, making them perfect for a world that is adapting to a changing climate.
In our efforts to give back to the land, we are embarking on an exciting project to revegetate 100 acres of land that was once farmed. Beginning in the winter of 2025, 30 acres of this semi-arid land will be planted with native species, creating vital wildlife corridors. This restoration will include native grasses and around 18,000 trees and shrubs, with a focus on threatened species that need protection.
By investing in conservation on private land, we are addressing some of the most urgent environmental challenges of our time. At The Simplist, we are dedicated to fostering a healthy environment alongside human well-being.
The following photos show The Simplist farm progress with the running tally of plantings.
July 2023
August 2023: 180 Eremophila alternifolia + 140 Australian natives
September 2023
August 2024: 4680 Eremophila alternifolia + 200 Calitris gracilis + 600 Australian natives
The Simplist is proud of its sustainable farming and manufacturing methods.
Doctors for the Environment Australia and World Wildlife Fund Australia have recently released:
Trees: The forgotten heroes for our health March 2023.
“the growing evidence showing trees and forests are essential to human physical and mental health and they save lives. Australia has many unique trees found nowhere else in the world. These have evolved to thrive in often harsh conditions, producing chemicals that are a potential source of medicines.”
Silver eye
Many captivating birds are found near The Simplist Farm, where purpose-built boxes have been installed. With loss of habitat from conventional farming practices, these nesting spaces provide safe havens for the native birds.
Mulga parrots
Each bird species has its own story, but sadly, many are endangered due to loss of habitat. Many local birds are crucial to the pollination of our native plants. The Simplist is focused on restoring the flora that they depend upon.
Rainbow Bee eater
The remarkable birds of the Murray Mallee are a fundamental part of The Simplist community. In fact, they are among our greatest inspirations. Countless hours can be spent watching them, busy with their daily tasks.
